Known for reinvigorating male grooming products, Baxter of California has become one of the best-selling and top-rated lines in men’s skin care, centered around simplicity and quality. Brand History Unhappy with traditional grooming products on the market to resolve his dry skin, its founder, Baxter Finley, established the company in 1965 to fill what he believed was an industry void. Turns out, he was right. The company had immediate success and continues to prosper after more than 50 years in…