Four Simple Steps to a Perfect Shave [Part II]

Four Simple Steps to a Perfect Shave [Part II]

Welcome back. Don’t forget to visit Part I if you’re just beginning your journey toward the perfect shave. Step #3: Time to Shave Now that you have prepared your face appropriately for the main event, it’s time to get down to shaving. I hope you enjoy shaving because you are going to do it thousands of times over the course of a lifetime. If you don’t enjoy it now, you should do whatever you can to make the process more…

Four Simple Steps to a Perfect Shave

Four Simple Steps to a Perfect Shave

  A great shave is a beautiful thing, but it can be a daunting process. Luckily, with the right combination of supplies and technique, you’ll soon be shaving better than you ever have before. Step #1: Be Prepared Before you begin wet-shaving, take the time to prepare your face. Your beard grows thick and strong for a reason. Although we will leave those reasons to the physical anthropologists to decide, one thing remains clear: your beard needs special preparation before…

Has Everything Good Already Been Invented?

Has Everything Good Already Been Invented?

Some people believe that all the good stuff has already been invented. I don’t believe that is true. There is plenty of room for new ideas and inventions. However, there are some things that don’t need to be reinvented. One of these things is the wheel. Another is the razor. Now, someone just needs to break the news to Gillette before they try to patent the wheel.

The Marlboro Man Meets the Avon Lady?

The Marlboro Man Meets the Avon Lady?

The strong, rugged “man’s man” of yesterday is giving way to a more modern, more appearance-oriented contemporary. At least, American personal-care e-commerce company, Birchbox, hopes so. Birchbox is launching a new lifestyle and grooming product directed at men, which it hopes will resonate with guys who take an interest in personal appearance, skin and hair health, and other issues typically eschewed by the macho man of the past.

Double-Edged Beats Dollar Shave

Double-Edged Beats Dollar Shave

Recently, there’s been a lot of press about The Dollar Shave Club, a new company in California started by comedian Michael Dublin. This company claims that it can provide consumers with quality shaving razors for only $1 a month (plus shipping). This sounds like a great deal, but is it worth it? Part of The Dollar Shave Club’s marketing tactics is to tell consumers that these razors are just like the ones their grandfathers used, but that’s not true at…