Fendrihan and our traditional shaving products have been featured in the November issue of Fast Company Magazine. David Lidsky writes in the editorial Clean and Clear:
You never see razor burn in old photographs. For all our modern tools –lubricating gels, moisturizing balms with SPF– an apothecary-style morning ritual combining today’s knowledge with old-time techniques may be a better way. I started with a […] Semogue shaving brush, handmade in Portugal by a small family business. The stiff boar bristles of the 1520 brush […] (fendrihan.com) felt so great while exfoliating my skin that I may start brushing my face for fun. I used it with […] Gentlemens Refinery’s Black Ice shave cream […], developed by Las Vegas master barber Perry Gastis. Its light pink hue and whiff of anise (an anti-inflammatory) shocked me at first, but it builds a rich, not-too-thick lather. I finished off my face like my old man did, with an aftershave splash…
Old-style shaving techniques do have a lot to offer, and as Lidsky notes it, the improvement might not only leave you with better skin, but also with a smile upon your face.